Iron Pulse Fitness
Logo Design | Branding | UX & UI | Motion Graphics
Iron Pulse Fitness is a fictional modern gym chain focused on strength training, personal coaching, and high-intensity group classes. With the design my focus was to create a bold and energetic brand that motives clients to keep reaching for their fitness goals.
The Iron Pulse icon was created using a dumbbell and a heart pulse. This together creates a strong and bold icon that represents the mission of the brand being a strength focus gym.